Be it through Direct Mail incentives, email blasts, or magazines; creating a page to direct your audience to, in the hopes of capturing their data is key when evaluating response and analyzing your efforts.

Make sure that once you have them, there’s a can’t resist offer; free tantalizing giveaway or informative updates that they’ll want to receive.

All your marketing efforts may simply come down to a landing page like some of these.  Put the power of a well structured campaign in motion to generate response and a return on your investment (ROI’s).